Performance marketing is an umbrella term for ppc ads, social media ads and branding. It consists of marketing efforts that bring in return of investment.
Pay Per Click Services: Pay Per Click Services: are advertising model where you as a advertiser only pay when there is a click on your ad. Through the cost per click model, you make the campaigns more cost effective, and less prone to undesirable performance results. As a PPC marketing agency, Abztracts does their own keyword research, ad placement, ad formats, landing pages management to enhance the performance of your campaign. PPC services are perfect for sign ups, new product selling, and seasonal sales.
Google Ads Services: Google ads can be very effective for small businesses, as well as large business. With Google Ads you get the boost you need to be visible in front your targeted audience. With more than 6 formats, google ads provide an all-rounded and effective approach for businesses.
Meta / Facebook Ads Services: Meta ads are the most relevant way to showcase your brand’s motto, and your brand’s creatives. With Meta ads you can advertise in instagram, facebook, messenger and really target your audience. Meta ads can be super creative yet informational and Abztracts provide thorough audience analysis, ads with different formats, within your desired budget in their facebook ads services.
Marketing Analytics: Weather you want to research for your business, or want to track and compare the performance of your campaigns, understand how your customers are interacting and where to show them ads, marketing analytics is an essential service for you. As a performance marketing agency, we connect you with all the tools and resources to optimise your marketing strategies and grow revenues with real-time insights.
In today’s dynamic digital landscape, staying ahead requires more than just traditional marketing—it demands data-driven performance marketing that delivers measurable results. At Abztracts, we combine cutting-edge AI tools with human expertise to create marketing campaigns that don’t just reach your audience, but truly connect with them
Our comprehensive suite of performance marketing services—from PPC and Google Ads to Meta advertising and detailed analytics—is designed to maximise your ROI while building lasting brand value. We don’t just promise results; we deliver them through transparent reporting and performance-based pricing that aligns our success with yours.
Ready to transform your digital presence and accelerate your business growth? Partner with Abztracts, where performance meets precision. Contact us today for a customised marketing strategy that will give your business the competitive edge it deserves.
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Keyword research and selection- Paid ads are only effective when they come in front of your target audience. Targeting the right keywords is key to a successful campaign. Keyword research with a competitive edge is what makes you stand out in the paid search results.
Ad text creation- Creating content with credibility and creativity is crucial when it comes to performance marketing in the digital arena. Meta ads and google ads are common ground to get buried in the last pages of search results. To ensure your ads are click-worthy, ad texts play a significant role.
Landing page optimization- As your dedicated performance marketing agency, Abztracts ensures that the landing page of your website is responsive, well-designed and optimized for SEO and for users.
Competitors analysis- Abstract’s SEO audit includes competitive research and competitor analysis to improve the performance of your website. Knowing which keywords and channels your competitors are using, and targeting helps you strategy development and segmentation.
A/B Testing- For all our ppc marketing services, we conduct a/b testing to implement the paid advertising that is going to bring in more results.
Campaign Management- Campaign management is all about bringing a campaign to life, guiding it from the early planning stages through execution and right up to the final analysis. It involves organizing and coordinating every step, making sure everything flows smoothly, and adapting as needed to achieve the best results.
Conversion Tracking- By analysing the performance of the previous campaigns the overall conversion rate and performance of each portal can be measured. With conversion tracking the channels to focus can be optimised and improve the overall digital performance.
ROI Tracking- There is a common misconception that improving performance of your digital channels requires burning a lot of money. With strategic planning and performance measurement and analysing, we can track the return on investment in your digital channels and improve them accordingly.
Quick Results: For Abztracts, doing the things that matter and bringing the best return on campaigns, is what drive us. We focus on achievable goals, improving engagement, and impressions.
Target Potential Audience: Abztracts with its competitive research and targeting the right segment of audience makes us stand apart from our audience. We do rigorous testing and research to help you find and target the right segment of the market.
Increase Brand Awareness: Improving brand’s market value, and creating awareness about your brand is the most important factor for your business.
A Cost-effective Way to Boost Sales: We strategize and carve the business strategies by analyzing the business strength, scopes of improvement in marketing and optimising the available budget and resources.
Dedicated Project Manager: Having a dedicated project manager makes your job a hundred times easier as you can reach them out any minute and express issues you are facing or want an update. Our quick and responsive project managers help in maintaining the project deadlines and improve the experience of Abztracts as a partner.
Excellent Customer Support: Abztracts clients always comes back for more because of our dedicated customer support team and excellent client service. With any challenges that your marketing and advertising might face while collaborating with us, we are there to handle it.
Performance Tracking: Tracking brand performance gives us as an agency a clear vision on what to work upon and with tracking your performance, you can improve your brand’s presence and marketing strategies with our regular reporting for performance tracking.